Friday, July 18, 2014

ZOYA TRANSITIONAL COLLECTION: Naturel Deux (2) - Press Release

Inspired by the desire to expand the popular neutral palette of the Zoya NATUREL collection, six (6) NEW, full-coverage creams in deeper hues were born.

Perfect as every day go-to colors, the Zoya NATUREL DEUX (2) collection bridges the transitional gap between late summer/early fall 2014 with three, rich brown family shades and three plum based beauties. All in the long-wearing, BIG5FREE formula Zoya is known for! 


ZOYA NATUREL DEUX (2) - 2014
ZP742 – Spencer: Camel Cream, Full Coverage Formula.
ZP743 – Chanelle: Toasted Almond, Full Coverage Formula.
ZP744 – Emilia: Dark Chocolate, Full Coverage Formula.
ZP745 – Marnie: Deep Warm Plum, Full Coverage Formula.
ZP746 – Aubrey: Medium Mauve Cream, Full Coverage Formula.
ZP747 – Madeline: Muted Rose, Full Coverage Formula.

COLLECTION PRE-ORDER
STARTS JULY 21, 2014

ZOYA IS THE HEALTHY COLOR OF FASHION!
$9 (US)
Available on 
Zoya.com and at finer salons and spas.
*BIG5FREE: Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.

Art of Beauty 
(makers of Zoya)

#pressrelease #zoyanailpolish

Friday, July 11, 2014

COSMOPROF NORTH AMERICA ANNOUNCES BOUTIQUE PARTICIPATING BRANDS - PRESS RELEASE

UNVEILING THE COMPLETE LINEUP

Cosmoprof North America (CPNA) is proud to announce the 2014 BOUTIQUE brands participating in this exciting sampling concept. The concept was widely successful at the show, and returns this year with a unique new twist: a special collaboration with GLOSSYBOX.

Boutique, the onsite sampling bar will be located on the show floor inside Pavilion A, booth # A30425 and will be open during regular show hours. All attendees are invited to visit the one-stop beauty shop for deluxe-sized samples, including the latest in up-and-coming cosmetics, skin care, nails, hair and some classic beauty favorites. Attendees will be able to hand-pick 7 deluxe samples from 20 featured exhibiting brands for a suggested nominal fee of $10. All proceeds collected will benefit CITY OF HOPE, a leading research, treatment and education center for cancer, diabetes and other life-threatening diseases.  

Exhibitors participating in this program will benefit from enhanced visibility on the show floor as well as the opportunity to get their products in the hands of many buyers who they may not necessarily get the opportunity to meet with otherwise.

The limited edition Cosmoprof Boutique box will be available for sale exclusively on GLOSSYBOX.com in August after the show. The limited edition box will feature seven products and will have a small run. Once sold out ~ it is gone! Exhibitors participating in this program will benefit from a consumer focused promotional campaign with lots of social media visibility before and after the show.

BOUTIQUE 2014  List of Participating Brands:

This is the first of its kind initiative where a B2B tradeshow provides real tools and exposure to exhibitors to their consumer and fan base.

Booth – A26387
Be a Bombshell Cosmetics | The One Stick | .26 oz
An all-in-one multiple stick with a smooth texture that provides blendable, lasting color.  Apply to eyelids, cheeks or lips for the perfect pop of color anywhere! beabombshellcosmetics.com

Booth – B24154
Chromavis for Cosmoprof | Volumizing Mascara | .21 oz
This volume mascara is characterized by a deep and intense color and by a very creamy texture.  The lashes are extremely volumized, with a texture guaranteed to lengthen and define, also providing long-lasting results.  chromavis.com  

Booth – D21176
Color Club | Nail Polish | .5 oz
Peace, Love, & Polish, Right On, and Not-So-Mellow-Yellow are ultra-pigmented, neon shades that feature a slight shimmer to help your polish shine even brighter.  shopcolorclub.com

Booth – DB Spotlight 10
Dr. Lili Fan | Probiotic Age-Defying Eye Serum | .5 oz
Targeting the advanced signs of aging around the delicate eye area, this formula features high-performance probiotic, peptides blend, vitamin C, and sophisticated natural moisturizing ingredients.  All work synergistically together to promote youthful looking skin.  drlilifan.com

Booth – A30418
J’Andre Sponges | All Natural Hykunari Blending Sponge
Discover the first all-natural sponge that preserves your skin’s natural chemistry while gently creating a clean, flawless finish. Its uniquely versatile shape is perfect for blending, contouring, stippling, and smoothing. It is hypo-allergenic, odorless, latex-free, and contains natural Vitamin E. This sponge’s luxurious feel on your skin is incomparable and unforgettable. jandresponges.com

Booth – D13105
Johnny B. Hair Care | Johnny B. Smooth Styling Cream | 2 oz
Johnny B. Hair Care is a men’s hair care brand based in Los Angeles, California. We’ve been providing the best grooming products in the industry to men who visit barbershops and salons since 1994. johnnybhaircare.com

Booth – A27312
Karora Cosmetics | Karora Gradual Tan Golden Girl | .17 oz
This moisture rich lotion replenishes and conditions the face and body with botanical boosting hydrators while turning it gloriously golden. Layer it up for a richer honey-dipped color. karoracosmetics.com

Booth – A28388
Kocostar | Hair Therapy | 1 oz
This pro-salon steam hair cap provides herbal essences, amino acids, keratin, and liquid elastin to hydrate and rejuvenate dry and damaged hair, creating soft and silky hair in 15 minutes.  skinall.ca

Booth – D19021
Mastey | Color Protecting Leave In Therapy Spray | 8 fl oz
Mastey’s Color Protecting Leave-In Therapy Spray is a multi-benefit, leave-in hair treatment that repairs damaged hair, prepares hair for cut, color and styling, and protects and prolongs the life of hair color.  colorprotecting.com

Booth – C18439
Mizon | Eye Infusion Illuminator | .5 oz
The 360 degree rotating applicator massages tired and fatigued eye rims softly, lights shadow eye rim brightly and keeps the skin healthy and lively.  Mizon.co.kr

Booth – C20381
Neuma | Neusmooth Revitalizing Masque | 2.5 oz
This calming masque helps revive dry, brittle or damaged hair by adding strength, smoothness and shine.  A proprietary blend of plant extracts and essential oils, Phyto Colour Complex™ maximizes color tone, vibrancy and longevity while Phyto UV Sheild™, an exclusive blend of plant nutrients, protects color from UVA & UVB oxidation.  Leaves hair feeling stronger, healthier and more manageable.  neumabeauty.com  

Booth – A28603
Obliphica Professional | Obliphica Professional Hair Serum | 2.2 oz
Obliphica Professional’s Hair Serum leaves hair luminous, with weightless shine and a silky smooth surface.  Sea Berry rejuvenates, nourishes, repairs and protects the hair from the very first use, as it banishes frizz and flyaways.  Weightless formula works for all hair types, with adding build-up.  obliphicaprofessional.com  

Booth – A26515
OPI | Pink It Through Nail Lacquer | .5 fl oz
Looking to make an impression?  Don’t underestimate the impact of this sweetly feminine pink – it’s got the power to produce a formidable fashion statement! Creamy and opaque, this 2014 trend color is the perfect shade for fingers and toes to take you through the end of summer and into fall.  opi.com

Booth – A25381
Royal Apothic | Cream Crème | 4 oz
An entirely new way to care for your body! Deeply hydrate and gently exfoliate in one easy step with this moisturizing cream.  Lactic acid from milk proteins provides a mild exfoliation while olive oil and vitamins A and E moisturize and repair for smoother, younger-looking skin.  royalapothic.com

Booth – A25300
Rozge | Cermide-C™ | 3 capsules
Ceramide-C ™ helps reduce the appearance of fine lines and wrinkles by restoring the skin’s Ceramide. Once the skin has absorbed the serum, skin is softer, silkier and luminous.  Used once a day, each capsule is concentrated enough to cover the face, neck, décolleté and both hands.  Noticeable results after the first use. rozge.com

Booth – A27300
Skin Nutrition | Cell-CPR™ | 1 fl oz
Cell-CPR™ is designed to resuscitate the skin by working synergistically with our body’s natural biological and cell-signaling processes to naturally produce new cells.  The end result is skin the way nature intended it to be – healthy, smooth, youthful and radiant.  skinnutrition.com 

Booth – A27343
SKIN&CO ROMA | Truffle Therapy Serum | .15 oz
In 1953 Giuseppina Balestra introduced her own beloved blend of botanical oils with Truffles to her store in Rome.  Sixty years later, Gabriel Balestra worked with an Italian University to bring his grandmother’s formula back.  At SKIN&CO ROMA we create effective products using natural ingredients. We infuse nature & science, past & future.  But, most importantly, we harvest beauty.  skinandcoroma.com 

Booth – D20155
Tangle Angel | Tangle Cherub Detangling Brush
New to the Tangle Angel family is the Tangle Cherub; a compact, handbag-friendly version of its sister brush.  This brush is perfect for children, travel, sports and on-the-go. Heaven sent to gently tease away tangled tresses.  The Tangle Cherub features a range of technologies to keep hair smooth and tangle-free.  tangleangel.com

Booth – A28473
Teadora | Aromatherapy Products | 1.5 oz and 2 oz
Drench yourself in sensory beauty with beautifully crafted rainforest remedies. Using decadent fragrances and textures, Teadora is designed to transport you to a magical rainforest moments through a total immersion of your senses.  Experience the bounty and magic of the Amazon – while helping to improve the lives of the communities where we live and do business.  teadorabeauty.com

Booth – Surf A
Sexy Hair | Get Layered | 1.3 oz
Get Layered is the fastest drying hairspray in its category.  It provides volume, thickness and the ability to build hold by layering.  It grabs to each hair strand for maximum overall thickness and volume.  Tested by Allure Magazine Beauty Enthusiasts, 89% say Get Layered dries faster than their current hairspray.  sexyhair.com

  
Cosmoprof North America will take place July 13 - 15, 2014 at the Mandalay Bay Convention Center in Las Vegas, NV.  Stay tuned for regular CPNA show updates, and for more information, visit cosmoprofnorthamerica.com, Facebook.com/cosmoprofnorthamerica and Pinterest.com/cosmoprofna/.    

Visitor and media registration for Cosmoprof North America (CPNA) 2014 is now open.  Registration allows access to the CPNA show floor and related events, including attendance to the much sought after 2014 educational conferences.  To purchase tickets, please visit cosmoprofnorthamerica.com. Don't miss the keynote address from Mark Cuban of "Shark Tank" on Sunday, July 13th.

Organizer: Cosmoprof North America is organized by North American Beauty Events LLC a joint-venture company between BolognaFiere Group and the Professional Beauty Association. 

BolognaFiere Group, the world’s leading trade show organizer in the cosmetics, fashion, architecture, building, art and culture sectors, features in its portfolio more than 80 exhibitions, both domestic and international. SoGeCos spa, a company of BolognaFiere Group, is the organizer of Cosmoprof, an international platform, with events in Bologna (established 1967), Hong Kong (established 1996) and Las Vegas (established 2002).


The Professional Beauty Association (PBA) advances the professional beauty industry by providing our members with education, charitable outreach, government advocacy, events and more. PBA is the largest organization of industry professionals with members representing salons and spas, distributors, manufacturers and beauty professionals/NCA. Visit probeauty.org or call 800.468.2274 (480.281.0424) to learn more.

#cosmoprona #pressrelease

Saturday, July 5, 2014

Cosmoprof North America 2014 - Coming Soon!


Guess what?  It's almost that time of year again for Cosmoprof North America in Las Vegas!  I had a blast last year meeting with all the brands, creators, artists, pr's, celebs and fellow bloggers!  I can't wait to show you all the new collections and other goodies coming out for the next year.  I'm hoping that this wonderful event will put me back into total blogging mode once again.  

I feel a little out of practice so bear with me, I am so glad you stuck around.  I've spent a lot of time in the past year working on my health, a lot of things are getting better, some are the same....I still have that pesky weight problem that won't seem to go away, but I've got to work on that fast, as I turn 50 in September.  Yes...50!!!

This past year has been a year of sorrows, 3 of my beloved pets passed away and  my Mother In Law of 31 years.  It's also a year of happiness, my one and only child that took us 10 years to get will be turning 21!  She is still the love of our lives.  So, what have you been up to?

Make sure you watch for #cosmoprofna2014 updates, sneak previews and maybe a few selfies here, on FacebookTwitter and Instagram!


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